In addition to Shanghai's most high-end commercial and business group consisting of the Golden Five Stars and the Golden Triangle and the "Dazhongli" project that surpasses Xintiandi, Nanjing West Road also has many high-end shopping malls and entertainment facilities. The profound cultural heritage and strong commercial atmosphere blend seamlessly together, and the luxury is filled with grace.
①Jiuguang Department Store
Jiuguang Department Store is very popular. One of its investors, Hong Kong Sogo Department Store, has been well-known in Shanghai for more than 20 years and has formed its own management system. , operating model, and has a rich procurement network and business partners to enter the mainland market. Jiubai Department Store has a total construction area of ??91,613 square meters, with one underground floor and nine floors above ground. The total building height is 53 meters, including food on the first floor underground, cosmetics on the first floor, accessories on the second floor, clothing on the third to sixth floors, and home furnishings on the seventh floor. The general model of restaurants and salons on the eighth to ninth floors has covered most of the needs of personal life, providing an all-round platform from shopping and dining to leisure and entertainment.
Jiuguang Department Store has also brought together more than 500 well-known domestic and foreign brands, and has several "bests": Burberry's largest flagship store in Asia, Tiffany's first store in Shanghai, and Japan's largest bakery ——Yamazaki’s first store in China, etc. From clothing and jewelry to restaurants and supermarkets, Jiuguang provides a "one-stop" shopping concept for mid- to high-end consumers.
②818 Plaza
Shanghai 818 Plaza is located at No. 818 Nanjing West Road. It is a complex shopping mall that covers multiple functions including shops, restaurants, events, entertainment and leisure. 818 Plaza is developed and constructed by ING Real Estate Investment Management, an internationally renowned investment management institution. In addition to its superior geographical location, with its innovative and unique design and retail concepts, it has successfully attracted excellent international and local brands to settle in, and is committed to creating a young and dynamic new shopping style. The square has a basement level and floors 5 to 7. There are nearly 20 restaurants in total. The basement level is for snacks and meals, and the 5th to 7th floors are various styles of casual restaurants. In addition to the well-known catering brands such as Ajisen Ramen, Spicy Storm, Jixiang Japanese Cuisine, etc., some catering brands entering Shanghai for the first time are believed to also bring surprises to customers. Maybe some people don't think Nanjing West Road is beautiful. Indeed, it does not have the dazzling riverside of the Bund, but it relies on its own strong charm to maximize its own value. What you have to know when visiting Nanjing West Road is that in addition to large commercial buildings, there are also many high-end hotels. It is an important place where many celebrities gather and communicate. There are Portman Ritz-Carlton Hotel, Jincang Mandarin Hotel, Jing'an Hilton Hotel, Shanghai International Hotel Equatorial, Shanghai Hotel, Jing'an Hotel and Paramount Hotel.
①The Portman Ritz-Carlton Hotel
Wander along the famous Nanjing West Road, past the magnificent Bund buildings and renovated landmark buildings, and come to an ancient A place that is both ancient and very modern. The Portman Ritz-Carlton is located here, in the heart of Shanghai. World-class shopping, culture and entertainment venues are within easy reach.
②Hilton Hotel
As the oldest hotel in Shanghai, Hilton has always maintained a good reputation as a five-star hotel, with newly renovated suites and high-rise rooms overlooking the entire city. scene. The Hilton Fitness Center with a total area of ??3,000 square meters is the best multi-functional fitness center in the city. Professionally trained employees use the most advanced equipment in Europe to provide high-quality services. Nanjing West Road is not only home to world-famous luxury brand stores and high-end hotels, it is also open to domestic brands, so it also retains some unique traditional shops, some of which have such a long history that it may even make it hard for you to Confidence. Here you feel like you are in Paris, where the sense of fashion and history alternately appear before your eyes, like a dream. There are 268 "Chinese Time-honored Brands" in Shanghai, 24 of which are on Nanjing West Road. In the clothing industry, there is Longfeng Chinese Clothing Store, which focuses on traditional Chinese crafts; in the catering industry, there is Shanghai Cafe Small Pot Coffee; in the Chinese and Western medicine industry, there are " Lei Yunshang, a century-old store of Guiyangzhifu; and Deli Bicycle Store of "Bicycle Kingdom" in the daily necessities industry. In addition, famous and characteristic old stores include Nanjing Hairdressing Company and Shanghai (Vientiane) Photo Studio.
①Nanjing Hair Salon
Since its opening in 1933, it has attracted a large number of famous figures to shop in the store based on its own characteristics, including Song Meiling, Ruan Lingyu, Butterfly, Wang Guangmei, etc. Went to the store to have my hair done.
These are still talked about by the employees in the store.
②Hengsheng Suit Company
It is located in the "Golden Triangle" business district of Nanjing West Road. It was founded in 1929 and has a history of 80 years. In 1993, it was recognized as a "Chinese Time-honored Brand" enterprise by the Ministry of Commerce of the People's Republic of China. In 2007, in the name of "Hengsheng Fengbang Tailor Sewing Skills", Hengsheng's clothing production skills were listed in the city and Shanghai Municipal Government respectively. The district's second-level "intangible cultural heritage" protection list. In fact, after the formation of the "Golden Five Star" area, the rich cultural heritage, convenient transportation and complete commercial facilities will make this area the trend vane of urban tourism. The Jing'an Temple area has a long history and rich cultural environment, and originally had numerous leisure and tourism resources. According to the plan, commercial spaces have been opened in the lower areas of the five buildings of the "Golden Five Star", with each business type having its own characteristics. With the completion of the "Golden Five Stars", it is bound to become a prosperous place where well-known domestic and foreign brands compete to settle. Various famous brands and new models will become the vane for fashionable people to catch up with trends and consume entertainment.
Jing'an Park, located in the middle area of ??the "Golden Five Stars", uses the ancient "Eight Scenes of Jing'an" as materials to reproduce the Chiwu Monument, Chen Chaohui, Xiazitan Lecture Platform, Hudu Barrier, Yongquan and Luzi. Ferry, Green Cloud Cave. The park is centered on the 32 century-old sycamore trees on Central Avenue; the front entrance in the north is Ginkgo Square; the east is a historical and cultural space; the southeast is an ornamental lawn; the open area in the west is filled with large rockeries, waterfalls, and hillside plantings of precious flowers and trees.
There is also a nostalgic tour route around the "Golden Five Stars". Along Wanhangdu Road, Yongquan, Jing'an Temple and Paramount Ballroom outline a nostalgic scenery. A period of 1,700 years of history is reflected in these two hundred meters. Yongquan was repackaged and launched, becoming an interesting scene flowing on the cross streets of Nanjing West Road and Wanhangdu Road. A series of major Buddhist activities carried out by Jing'an Temple have made tourists full of desire to know more about this thousand-year-old temple. After the renovation of the Paramount Ballroom and the adjustment of business formats, the former "No. 1 Music House in the Far East" will once again set off a nostalgic trend. The night tour route is also the highlight of Nanjing West Road and surrounding lighting projects. After the lighting renovation project in the Jing'an Temple area was completed, the facades of the buildings and along the roads were filled with light and contrast. After 10 pm, Julu Road will once again attract "noisy" people through bar culture. Taking Jing'an Nanjing West Road as the main axis and developing high-end commercial businesses on both sides of the line is a strategy to break through the bottleneck of industrial development. The goal of building an "International Jing'an" also means that the "Golden Five Star" project will become an important economic growth point for the building economy of Jing'an District. With the advantages of a huge total building volume and a high-standard software environment, the economic functions of the headquarters are further highlighted, building this area into an iconic "Jing'an Case" and creating the best business ecosystem.
The second and third phases of the Jing'an Temple Transportation Hub will be completed in early 2012. By then, it will be able to park 500 motor vehicles and 2,000 non-motor vehicles, greatly alleviating parking problems on the road and returning the road to pedestrians. This project It is also the only city center transportation hub project in China. After the project is completed, it will add convenience to commerce in the Jing'an Temple area and eventually form a "spider web" Jing'an Temple transportation hub.
The construction of "Drama Valley" will also enrich the spare time life of "Golden Five Star" white-collar workers. A giant drama starlight wall 12 meters long and 4.2 meters high stands in Jing'an Temple Square. Starting here, it will The surrounding area extends. Shanghai Dramatic Art Center Art Theater, Shanghai Opera Experimental Theater, Yunfeng Theater, Children's Palace Little Partner Theater, China Welfare Society Children's Art Theater and other rich theater venues have different plays performed every day, creating a "drama starlight".